What happened in the trailer?
"30 days of night", 2007, is a green band action horror film directed by “David Slade”, situated in an Alaskan town. Within the two minute trailer, the audience are given little information about the film through fast paced, collision cuts and montages that entice the target audience through the dramatic, atmospheric text that appears in between shots. Beginning with seconds of equilibrium by having a couple sitting in their house, the attack of the bloodthirsty vampires begins immediately, disrupting the equilibrium. With descriptive text appearing in between every shot, the audience understand the narrative and through the immediate jump scare beginning 12 seconds into the trailer, the audience see the attack but are still not aware of what it is until a close up of a vampires face at 0.55. The trailer illustrates the narrative through a slow paced montage that subtly speeds up. As this occurs, the descriptive text colour changes to a red as oppose to the white it was beforehand, with an effect that appears as if blood is dripping from the letters.
"30 days of night", 2007, is a green band action horror film directed by “David Slade”, situated in an Alaskan town. Within the two minute trailer, the audience are given little information about the film through fast paced, collision cuts and montages that entice the target audience through the dramatic, atmospheric text that appears in between shots. Beginning with seconds of equilibrium by having a couple sitting in their house, the attack of the bloodthirsty vampires begins immediately, disrupting the equilibrium. With descriptive text appearing in between every shot, the audience understand the narrative and through the immediate jump scare beginning 12 seconds into the trailer, the audience see the attack but are still not aware of what it is until a close up of a vampires face at 0.55. The trailer illustrates the narrative through a slow paced montage that subtly speeds up. As this occurs, the descriptive text colour changes to a red as oppose to the white it was beforehand, with an effect that appears as if blood is dripping from the letters.
Which positive, clever or interesting aspects do you
think you could include in your own trailer? What generic features are
fulfilled? Having given the trailer a personal rating of 9/10, there were many positive aspects to mention. At the beginning of the trailer, the immediate jump scare enticed me into the trailer and made me fixated to the screen. By having this scare so early on in the trailer makes anybody who isn’t paying complete attention suddenly become aware of what is going on and somewhat already pleases the horror film fanatic target audiences. This feature of the trailer will be an aspect that I would definitely be inclined to include in my own trailer as addition to other jump scares during the trailer and when the dramatic music finishes at the end, reminding the audience of the psychological sub-genre.
The second aspect within the trailer that I thought was
clever was the music. Having such a rhythmic soundtrack meant that the action
within the montages could be played alongside the music, creating more of a
dramatic atmosphere. As mentioned, the montage is a feature that is
additionally intelligent by vice versa, intertwining this with the music. By
adding the montage, the audience got to see a wide range of scenes within the
film and due to the fast paced speed, couldn’t get bored during each scene
shown.
Collision cutting is a typical convention of horror films,
going from fast paced to slow and quiet to loud. By the jump scene at the
beginning, awakening the mundane scene, the sudden crashing of the glass and
screaming of the female character frightens the audience and makes our hearts
race. Collision cutting is a technique that I hope to include within my trailer
with the jump scares and dramatic music.
The last interesting aspect within the trailer that I would
like to incorporate into my trailer is the text. The narrative of the film is
explained through seconds of text appearing on screen between shots. Towards
the end, the animated text alters to a different font and appearance and
connotes danger, blood and violence through the colour red as addition to the dripping
of blood from each word or letter.
Which aspects of the trailer did you think were
unsuccessful, and would put off its target audience? How is it disappointing?
Despite rating the trailer extremely high, there was one aspect that I would not include within my own trailer. This aspect is th
Despite rating the trailer extremely high, there was one aspect that I would not include within my own trailer. This aspect is th
What was the trailer’s AVG. score in class? Why did it
receive that mark?
During the class discussion, the average rating of the trailer was 7/10. I feel that this was the case due to people believing that the trailer didn’t scare them enough or drag them into the narrative. The constant fades to black began to get predictive and made any of the psychological scenes less frightening and convincing.
During the class discussion, the average rating of the trailer was 7/10. I feel that this was the case due to people believing that the trailer didn’t scare them enough or drag them into the narrative. The constant fades to black began to get predictive and made any of the psychological scenes less frightening and convincing.
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